The late '70s and early '80s were dominated by yacht rock and The Pittsburgh Steelers. The "Hey kid, catch." Coca-Cola ad from 1979 featured a mustachioed "Mean" Joe Greene--the last surviving starter from the feared Steel Curtain defense which saw the Steelers win Super Bowls in '74, '75, '78, and '79. Going for Greene's fifth title in 1981, The Steelers' front office backed a marketing campaign called "One For The Thumb in '81." Unfortunately, The Steelers never got that elusive fifth title for Joe.
Fast forward to another glory era for yacht rock--2011, 2012, 2013, 2014, and 2015 all mark years in which Three Sheets to the Wind has been named BEST RICHMOND COVER BAND by readers of STYLE Weekly. We gratefully dedicate this fifth win to the voters and to Mean Joe Greene!